AMA Recap: Brokoli Network & Crypto Titans

Q1. Can you introduce yourselves to our community?

I am a co-founder of Brokoli Network.

I’ve worked with brands like Nike, Lavazza, Paypal, Venmo among others you might know.

Today, though, I’ll be presenting how we’re making the green movement happen in DeFi.

ESG markets have been the fastest growing across all VC-backed industries — but they’ve never come to DeFi.

Q2. Can you briefly tell us what is Brokoli Network ?

We’re the first climate positive DeFi platform

We make every transaction climate positive — and 90% of our revenue goes to positive climate impact

The climate positive impact comes at no extra cost for the users — we’re the first in history to do it

We have a set of products that cover all-things DeFi

So with Brokoli, you can do all of your DeFi activities and plant trees with every transaction

The best thing is that there’s no extra cost to you for doing that

and you get NFTs to show off your impact

A big part of what we do, therefore, is giving the power to make a change to the individual

But there’s more

Brokoli is the first in history, even outside of DeFi, that makes climate decisions available to the individual

Before Brokoli, only a handful of the most powerful politicians and billionaires made global climate decisions

with Brokoli, you — the users — are the ones making those decisions via our DAO

Blockchain and DeFi make a negative impact on three key areas

that’s electronic waste, energy consumption (electricity), and carbon footprint

we solve those by funding projects that work directly on those areas — with renewable energy projects, e-waste recycling charities and tree planting

In fact, because of DeFi’s negative impact, global adoption without Brokoli is simply not possible

BTC consumes 1% of total electricity worldwide

1 ETH transaction has the same negative environmental impact as 140,000 VISA credit card transactions.
That equals 1.5 football stadiums full of people

Q3. Let’s now talk about the milestones you have achieved so far and about your upcoming plans?

Currently we are building out DEX aggregator and have launched it’s demo on our website for you to see

Top right button on our website brokoli.network

Brokoli is one of the very few projects that closed its funding round WITHOUT VCs

This means that we’re in a stronger position in terms of the token

We’re fully funded by other project founders that want to make DeFi climate positive

Buckle up, this will be a long and green journey

Q4. Every project has a story behind their name, Can you tell us more about the story behind this? Who are the team behind this project? can tell us their background?

The name’s idea is quite simple actually

I’s and Matas’s previous company was called Citrus, it was an e-commerce accelerator for sustainable brands

Once we transitioned to crypto, we wanted to continue the theme going so we were trying to figure out which vegetable or fruit represented trees

A broccoli is green, looks like a tree

We immediately saw this connection and thought why not?

Regarding the team, there’s me as the CEO

Matas as our CBDO, previously a venture capitalist at a sustainability oriented fund. Worked in investment teams collectively managing $10bn+

Monika, our CMO who headed marketing in one of the biggest AdTech platforms with 1.5B+ reach worldwide and operations in 130+ markets

Dejan, our CTO, former Team Lead and Head of Engineering at Gatehub — №1 XRP Ledger wallet since 2015, XRP exchange and block explorer

And Saule, our Head of UX/UI who makes us stand out and grab your attention. Previously in charge of UX/UI at Citrus Accelerator, an e-commerce growth platform that has scaled 10+ brands to 7–8 figure revenues in the health and wellness industry

Our entire team wants to make a change and bring it forward to the rest of the world. All of the members can be seen on our website https://brokoli.network

Q5. DeFi is one of the hottest and most sought-after topics in the blockchain space right now. Can you share your opinion on DeFi with us? Do you think DeFi will disrupt the current financial system? What is Brokoli Network’s approach to the DeFi sector?

The way DeFi is today, it will never be adopted globally

When BTC and ETH networks consume as much energy as the entire country of Turkey, we have a problem

This is one of the reasons why we created Brokoli

Energy consumption issue needs to be solved and we have an answer for that

People need to have the power to make climate related decisions — we have that

And here we will put best questions from our members and Brokoli Network fans:

Q1) Any project’s community is a valuable resource. How will you convince us that the initiative you’re proposing is long-term? Do you have the funding and a solid team in place to continue developing this project?

We’re doing our public sale on DAO Maker, which is the #1 launchpad in the industry

I believe this answers the question

Their recent launches did 22X and 40X respectively

Only top tier projects are accepted and incubated at DAO Maker

The news are out! 🎙
https://twitter.com/TheDaoMaker/status/1423660505076539393?s=20

date to be announced first here:
brokoli.network/ido (join waitlist)

and our announcements channel
t.me/BRKLnews

Q2) What security measures do you put in place to secure both the crypto user privacy and to convince us that your platform well protected?

All of our smart contracts are undergoing audits
which will be transparently shared

Our CTO is also comes from XRP’s #1 wallet
so he has a lot of experience dealing with security

Q3) Clearly Brokoli Network is not an old project in cryptospace, so, I would like to know in depth and details, what are the main milestones you have reached so far and how many local communities does the Brokoli Network ecosystem have globally right now?

Currently we have 1 global community and 7 local ones for Vietnam, Italy, Spain, Turkey, Russia, Korea and China

Join local Brokoli communities 🥦

Turkey 🇹🇷 https://t.me/brokolinetworktr

Russia 🇷🇺 https://t.me/brokolinetwork_russian

Vietnam 🇻🇳 https://t.me/brokolinetworkVN

Spain 🇪🇸 https://t.me/Brokoli_Spanish

Korea 🇰🇷 https://t.me/brokolinetwork_kor_chat

China 🇨🇳 https://t.me/Brokoli_Chinese

Italy 🇮🇹 https://t.me/brokolinetwork_it

Website: https://brokoli.network

We also have product adoption even before we’ve launched

10+ companies have agreed to integrate one of our products

Green integrations
It’s basically an API

that gives the platform’s users the option make their transfers climate positive

the market cap of the companies that have integrated this reaches 3bn+ USD

You can actually earn $300 USDT by referring projects to integrate ourDo product

Q4) I noticed you’ve done a lot of AMAs. My question is, what do you hope to gain from doing so many AMAs and what are your community goals? Do you think the community plays an important part in the project?

AMAs is one of the greatest channels to do two things:

Talk with the community on a personal level

Inform them of our project’s capabilities upfront and answer any questions

The community takes an important role in our project

Without your vote funds will not move. And we will distribute 90% of green fees towards tree planting and forest conservation, e-waste management and renewable energy projects

The community can help us in multiple ways

One, take part in our current contest where we ask you to refer projects for us that need to go green: https://twitter.com/BrokoliNetwork/status/1427306998991921159?s=20

Two, is to join our communities:

Global 🌍https://t.me/brokolinetwork

Russia 🇷🇺 https://t.me/brokolinetwork_russian

Spain 🇪🇸 https://t.me/Brokoli_Spanish

Korea 🇰🇷 https://t.me/brokolinetwork_kor_chat

China 🇨🇳 https://t.me/Brokoli_Chinese

Turkey 🇹🇷 https://t.me/brokolinetworktr

Vietnam 🇻🇳 https://t.me/brokolinetworkVN

Three, is to try out our demo on our website https://brokoli.network

Q5) NFT is getting more popular now a days. It looks NFT has bright future. So do you guies have any plan to include NFT to your project?

Already on it actually
We’re combining DeFi and GameFi on Brokoli

Every time you use our Green DeFi products, you earn tradable NFTs pegged to the amount of trees you helped plant

Brokoli’s digital forests allow you to own your impact as fractionalized NFTs

Digital forests will function as a tradable asset, pegged to real-world forests

Read all about it in detail here: https://brokolinetwork.medium.com/nft-forest-play-to-earn-meets-play-to-impact-22af1bc7305a

Q6) Do you have tutorial videos so we can get to know your project more clearly or do you have a YouTube channel or something? can you share it with us?

Yes! There are actually two resources:

1) A twitter live I did that explains everything in 20 minutes, see replay here: https://twitter.com/BrokoliNetwork/status/1425487209738604544?s=20

2) You can try the DEMO of our product at brokoli.network top right button ‘launch DEMO’

Q7) Who is the team behind this and do they have any previous projects?

Regarding the team, there’s me as the CEO. I’ve worked with companies like Nike, Lavazza, Paypal, Venmo, Adidas

Matas as our CBDO, previously a venture capitalist at a sustainability oriented fund. Worked in investment teams collectively managing $10bn+

Monika, our CMO who headed marketing in one of the biggest AdTech platforms with 1.5B+ reach worldwide and operations in 130+ markets

Dejan, our CTO, former Team Lead and Head of Engineering at Gatehub — №1 XRP Ledger wallet since 2015, XRP exchange and block explorer

And Saule, our Head of UX/UI who makes us stand out and grab your attention. Previously in charge of UX/UI at Citrus Accelerator, an e-commerce growth platform that has scaled 10+ brands to 7–8 figure revenues in the health and wellness industry

Our entire team wants to make a change and bring it forward to the rest of the world. All of the members can be seen on our website https://brokoli.network

Q8) Do you have any, Coin Burn / BuyBack systems, or any $Token Burn plans to increase, the value of Token & attract Investors, to invest?

The $BRKL token is deflationary, and it runs our governance

Basically, Brokoli is a DAO

This comes from the fact that of all the fees we collect, 90% are allocated to climate positive projects

These 90% are distributed by the community via a DAO vote

The other 10% are converted into $BRKL tokens (because fees are taken in native tokens) — this is done by buying $BRKL tokens from the secondary market

Another thing is that a share of those 10% is used as a token burn

Q9) How will it solve liquidity issues if it arises and how important is the community involvement to its development?

We’re not building our own liquidity pools

Brokoli’s DEX is an aggregator, so it connects to over DEXs to provide price efficiency + climate positivity

So by trading through Brokoli, you’ll access multiple liquidity pools

Q10) NFT is getting more popular now a days. It looks NFT has bright future. So do you guies have any plan to include NFT to your project?

NFTs are what combine DeFi and GameFi in Brokoli

how this works:

  1. you use our DEX, lending, investment platform, yield farming layer -> you get X trees (based on climate fees collected from the use of those platforms)
  2. you complete daily ‘quests’ that get us organic marketing (e.g. reply to Elon’s tweet about Brokoli) -> you get X trees (based on verified completion of tasks);

you refer a friend (Revolut referral model) -> you get X % of trees your referred friend gets during the 1st month of his platform use;

if you’re a verified influencer, you share news about Brokoli on Instagram, TikTok, etc -> you get X trees on influencer-exclusive daily tasks

people receive trees as rewards and the trees are equivalents to real-world forests that we plant (ownership based on real world assets): you can navigate through our digital world and see your & other people’s forests, the size of those forests — you can compete and offer to buy them

our fractionalised NFT forests become an asset that you earn through completing tasks, which makes us a play-to-earn platform

you earn these rewards and are represented as a Brokoli mascot character, which you can customize based on

  • outfit,
  • hairstyle,
  • facial features

you buy those things on the market (our platform) for Brokoli tokens and everyone can see your character in the leaderboard and forest map

the key in this is to make digital forests worth something. this is why they are valuable:

  • they are based on real world forests
  • they can be bought by corporates (blockchain and real-world) and as everyone can see forest ownership by a corporate, it’s a marketing effect + ESG effect as owned forests are real (same like they buy space on sports teams cars/t-shirts to get eyeballs)

Yesterday’s article elaborates on this topic:

About Brokoli Network

Brokoli is an impact-to-earn NFT metaverse where climate impact makes you money.

Your DeFi transactions on Brokoli plant NFT Trees: a tradable asset that earns passive income.

Brokoli’s core: Environmentally friendly gateway into the most popular DEXs and dApps.

API: Any blockchain platform (centralised or decentralised) can implement our API to allow users to opt-in to a small climate fee that offsets their transaction’s footprint.

Digital Forest / Brokoli Impact Credits: Users receive NFTs based on trees they have funded the planting of by using our products and completing daily quests. Digital NFT forests will be tradable as Brokoli Impact Credits: Corporate Social Responsibility standard loosely pegged to real forests and purchased by corporate partners.

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An impact-to-earn NFT metaverse where climate impact makes you money 🌳 Powered by $BRKL token 🥦